When was the last time you had a good night’s sleep, one where you slid between the sheets, mellow and deliciously drowsy from a productive day’s work and quality time spent with family and friends, then drifted off… and the next thing you know you’re gently woken by the soft morning light filtering in, languorously stretching before bounding into the shower, rested, relaxed and energised, your brain pleasantly fizzing with creative solutions to the challenges of a new day…?
Hard to remember, right? Sandwiched in-between career, family, friends, societal pressures and the exercise we’re told is vital to keeping it all together, our lives have become so frenetic it’s hard to even find a few minutes to switch off, unwind and be lulled into sound restorative sleep. Instead, we climb wearily into bed, exhausted, and climb out pretty much the same the next day, jolted awake by the scream of the alarm and the knot in our stomachs…
Introducing H8URS, the online luxury lifestyle brand specifically designed to support you on your journey back to health and wellbeing, starting with the very foundation and bedrock of health and wellness itself – sound, blissful sleep…
Brainchild of Shaheda Sayed, once a busy corporate senior executive at an international retail giant for over 18 years, H8URS is the tried and tested expression of her own healing combined with the latest research into the connection between health, wellness and sleep, particularly for women, who according to world-renowned neuroscientist, Dr Lina Mosconi, experience five hormonal changes throughout our reproductive years. These changes have a
direct impact on our sleep when they occur and could lead to impaired health and wellbeing in later life, even dementia, if not managed appropriately. ‘Alzheimer’s,’ she says, ‘is a disease of symptoms which show up in old age, but that starts in mid-life.’
‘I found myself constantly sacrificing sleep to meet deadlines and keep up with the demands of my career and the challenges of single motherhood. In some ways I was proud of juggling all these balls efficiently,’ says Shaheda.
Until, after a particularly gruelling project and the passing of her beloved father, she hit rock bottom. Burnt out and exhausted, she was struggling to get to sleep at night, then having difficulty getting out of bed in the morning.
Desperate for a solution, she began researching the science of sleep and wellness. She learned, to her dismay, that almost 30% of the global population experience insomnia symptoms and other sleeping disorders at some point in their lives - and that it is a growing epidemic, especially among women.
‘Fortunately,’ she says, ‘after experimenting with many natural sleep inducers and
implementing some simple strategies, I discovered the incredible impact that quality sleep and self-care can have on our mental and physical health, relationships, and productivity.’
Friends, family and colleagues started noticing her newfound energy and shared their own stories of sleep deprivation. Shaheda realised that she wanted to help them, and others achieve the same transformation.
‘Along with feeling so much better, I’d found my purpose and passion again,’ she says.
And that purpose is H8URS, the online hub for women aged 30 to 50+,
a nurturing and compassionate community designed to support your chances of sound, regenerative slumber and help you successfully navigate the pressures and challenges of modern life. It is a multi-pronged approach that draws on the powerful therapeutic interventions of nature and the cutting-edge scientific research and technology behind sleep and wellbeing.
If deep, unbroken and refreshing sleep seems like a distant memory, we invite you to make H8URS your go-to site for a range of beautifully curated sleepwear, accessories, and wellness products, as well as targeted info and articles, on how to sleep better TONIGHT and improve your health and wellness.
We’re in this together, so we’d love to hear about your own sleep experiences and together build an online community promoting better sleep, health and wellbeing – where style and science converge to produce a collection of innovative products and a luxuriant night’s rest.